FUNDER / LOCATION

LIFT - open to people based in the London boroughs of Camden, Hackney, Islington or Tower Hamlets

DELIVERY PARTNERS

Tectonic

Application dates

From: Aug 14, 2023

To: Sep 25, 2023

Programme dates

From: Oct 10, 2023

To: Nov 28, 2023

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Enterprise

Bootstrap School (LIFT)

Are you looking to scale your registered business without raising external investment and selling equity? Bootstrap School, brought to you by LIFT and OneTech, is a virtual programme designed to empower earlier-stage Founders with the skills to grow their businesses by optimising resources and establishing sustainable revenue-based business models.

Across 8 weeks, you will discover how to optimise your business, increase your customer base and gain sustainable revenue to grow your business. You will learn practical methods of activating your Sales Funnel (your customer's journey) to successfully turn your target audience into paying customers. Plus, £1,000 will be awarded to 8 businesses to support their development.

LEARNING OUTCOMES

Understand digital tools to drive more customers through
Gain understanding of advanced Marketing Strategies to increase revenue
Understanding funnels and Lead Magnets
Understanding of Traction in Marketing and how to target the right customers
Have a clear plan of how they will build traction
Understand critical bootstrapping financial metrics
How to use AI to increase the likelihood of achieving traction

CURRICULUM

Introduction to Bootstrapping
Your Customer and Their Problem
Your Value Proposition, Business Model & Strategy
Your Sales & Marketing Funnel
Product Strategy & Tools
Bootstrapping Financial Metrics
Using AI to Scale Your Revenue & Profit
Ready, Set, Grow!
Mentoring & follow-on support

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Please note, this is for residents of Camden, Hackney, Islington and Tower Hamlets with a focus on underrepresented founders of registered businesses in the Knowledge Economy sectors of Tech, Digital, Creative & Sciences.